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Change Management Sponsorship - Masterclass
Building Organisation Change Management Sponsorship Capability

Sponsorship is the single most important factor in organisation change success. Without effective and proactive sponsorship, the change programme will eventually fail, the portfolio investment will be wasted, benefits will not be realised and the strategy will not be delivered. Change disruption has become the order of the day, making it critical for organisations to have change management capability. Organisations need the flexibility and adaptability to respond to the changing environment, improve and stay ahead of the competition. Delivering successful change needs much more than a standard project management approach, it also needs to consider the organisation, leaders and employees. It requires effective and proactive sponsorship that supports the change transition from the current state ‘a’ to the future state ‘B’, this is different from typical day-to-day leadership and management activities and skills.


Who is the Sponsorship Masterclass for?

The Change Management Sponsorship masterclass is for executives who will either sponsor the change or be on the leadership team of an organisation going through a major change. This programme is designed to build change sponsorship capability within their organisation. You will get an insight into a change management framework to enable programme delivery, sponsorship models, concepts, tools and techniques that can help you lead effective change. This masterclass is highly practical, focusing on challenges and opportunities typically faced by a change sponsor in a organisation's leadership position.

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Key Learning

This masterclass presents and discusses the key steps of our Change Management Framework and the important elements of change sponsorship:

~ a2B Change Management Framework Steps.

~ Aligning the Change Programme to Organisation Strategy.

Three Key Elements of Change Sponsorship.

~ How Previous Change Will Impact Future Success.

~ Employee Change Lifecycle Phases.

~ How to Achieve Behavioural Change.

Our Facilitators

Our facilitators are globally experienced consultants who have worked within the big 4 and led major change and transformation programmes for some of the world's most successful organisations. We also hold Certified Change Management Practitioner Accreditation (CCMP(TM)) from the Association of Change Management Professionals (ACMP(TM)).

a2B Change Management Framework®

This training will provide an outline of our a2B Change Management Framework® (a2BCMF®). This framework is a structured and disciplined approach to support organisations, leadership teams and individuals going through a change. This masterclass uses the framework to discuss the key change management concepts, models, tools and techniques that will be important to sponsors leading their own change programme in their organisation.

a2B AUILM® Model

The Sponsor masterclass provides an overview of our a2B AUILM® Model which outlines the five key lifecycle stages the employee goes through in the change transition. This model supports the sponsor's understanding of how the employees develop their new skills and behaviours, enabling change adoption.

a2B5R© Model

Without behavioural change you may not achieve the organisational change desired. The masterclass discusses our a2B5R© Model and how it supports the sponsor to understand how employees can develop and reinforce the few new critical behaviours to ensure organisation change success. 

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